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If you have any questions about the Epocrates Media Room or would like to request an interview, please contact:

Erica Sniad Morgenstern
Public Relations
(650) 227-6907
pr@epocrates.com

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Epocrates Tops Smartphone Medical Apps Lists

Healthcare professionals are rapidly adopting smartphones for both personal and professional use. The iPhone and BlackBerry smartphone devices have many free and paid applications available for download to support day-to-day activities. Epocrates consistently tops the list as the preferred medical reference for healthcare professionals with convenient access to drug information – dosing, interactions, health plan coverage and much more.

Who Says Physicians are Technophobes?

Debunking a popular myth, Federal CTO Aneesh Chopra recently hailed physicians' use of clinical technology such as Epocrates, my client, as evidence that medical professionals will use technology that works. Technology needs to fit into clinicians' workflow, be easy to implement and cost effective for physician practices. If it meets these criteria, adoption can be rapid. Find out how Epocrates has been leading mobile technology innovation for 10 years, and continues to help physicians reduce medical errors, increase efficiency and cut healthcare costs.

Using Technology to Support Not Disrupt Patient Care

As computers become a staple in exams rooms, patient communication and etiquette are essential to enhancing the quality and satisfaction of care. Physicians calling on a computer resource during a consultation may consider the following tips from Epocrates’ Senior Medical Editor and internist, Dr. Anne Meneghetti:

  • Arrange monitors and devices to minimize physical and perceived barriers between you and patients
  • Communicate the purpose for using electronics (“I’m checking your insurance coverage”)
  • Invite patients to directly view displayed information that might give insight into their condition or care. Print out available patient education.
  • Ask patients to “brown bag it” once a year, filling a bag with current prescription and OTC medications, herbs and supplements to identify any potential drug interactions

Contact pr@epocrates.com for more information.