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Engage health care providers in the moments of care

Epocrates embeds your brand messages at multiple points across the care continuum, inside the clinical workflow, when doctors are most open and receptive. Explore our unique solutions for reaching the right provider at the right time.

Insights & resources

Webinars, reports and more on making meaningful connections with physicians.

  • Most Important Medical Application

    Annual Modern Healthcare reader survey
    2012, 2013 & 2014
  • Trusted by 1 in 2
    U.S. Physicians
  • Medical Reference App Among U.S. Physicians

    Manhattan Research's Taking the Pulse®

Patient Adherence in athenaClinicals, our award-winning EHR

Deliver coupon, voucher and co-pay offers post-prescription to qualified patients. The coupon is surfaced inside the physician's workflow and is automatically distributed to the pharmacy and patient portal.

Participating brands can now join our Patient Education Pilot, allowing for free distribution of product-specific patient education materials at the point-of-prescribing.

Did you know?

50 MM+ prescriptions written annually via the athenahealth EHR

DocAlert messages

Send concise, branded clinical content targeted by disease state, occupation, specialty, look-up behavior, formulary coverage, geographies or target match. DocAlerts now feature enhanced reporting, including physician-level data, and are proven to influence providers in the moments of care—3:1 ROI and higher confirmed by 10 out of 10 recent studies.

2 in 3 physicians share a DocAlert
with a colleague

Infographic: How DocAlerts Engage Prescribers in the Moments of Care

Home Screen Messaging

Create instant awareness among targeted specialties and occupations with exclusive positioning on the Epocrates home screen.

Monograph Messaging

Reach providers when they're actively searching for product information. These actionable brand messages are surfaced within Rx and OTC drug monograph, with flexible messaging and targeting.

"Epocrates helps me make the best medication choices for my patients."

Laurel Williston, MD,
Family Practice


Achieve deeper engagement with branded, content-rich learning modules targeted by specialty, search behavior, geography or prescribing potential. We guarantee completes and offer physician-level data.

View HCPView

HCPView Market Research

Access the nation's largest verified and opted-in physician panel. Use this self-service tool to learn more about provider trends and opinions, gauge brand awareness and assess the impact of your campaign.