Pharmaceutical Companies
Marketing Solutions
Our marketing solutions seek to augment your current marketing strategy including sales force tactics. Our solutions leverage the educational needs of our subscribers through the development of various therapeutic class- and brand-specific programs that:
- Maximize uptake at launch
- Build brand awareness
- Reinforce key clinical messages
- Reach “No-See” Physicians
- Provide your sales force with a PhRMA compliant premium
PhRMA-compliant Premium
Whether driving traffic to your convention booth, rewarding thought leaders, or empowering your sales representatives with a valuable educational premium, product license certificates to an Epocrates product can be provided in 6- and 12-month increments and are customized to reflect your branding requirements.
Clinical Messaging
The dissemination of information in a timely manner at the point of care is essential. Targeting is imperative. At Epocrates, our messaging solution allows you to notify physicians and allied health professionals in our network on your promotional or educational message.
Sponsored and Custom Applications
Epocrates has rights to a suite of point of care solutions that can be sponsored by Pharmaceutical Companies and brands. In addition, we can work to develop a custom solutions—applications that serve the practical needs of the practicing clinician.
Within the Epocrates network you can sponsor applications such as clinical calculators, practice guidelines and other tools that permit physicians and allied health professionals to practice more efficiently. At the same time, you may prepare custom applications as they relate to your brand, such as a dosing calculator, or to your general therapeutic class, such as HTN QuickRef—an innovative tool that automates the Framingham risk calculation, provides swift access to JNC7 guidelines and offers a list of appropriate ICD-9 codes, among others.